If you’re getting a website for your business, you’ve probably heard the term web hosting. But what exactly is it, and why do you need it?
The good news is that you don’t need to understand the technical side of hosting to have a successful website. Think of it simply as the home where your website lives online.
What is web hosting?
Every website is made up of files, images, text, databases and other information. These files need to be stored somewhere so that people can access your website when they visit it.
Web hosting is the service that stores your website on an internet-connected server and delivers it to visitors when they enter your website address.
Think of it like this:
- Your domain name is your business address — for example,
yourbusiness.co.za - Your hosting is the building where your website lives
- Your website is everything inside that building — your pages, images, information and services
Your domain and hosting work together. The domain tells visitors where to find you, while hosting provides the space and technology needed to display your website.
Why does my website need hosting?
Without hosting, there is nowhere for your website’s files to be stored and delivered to visitors. Your domain name alone doesn’t create a website — it simply provides the address people use to reach it.
When someone types your website address into their browser, the browser connects to the server where your website is hosted. The server then sends the necessary files back to the visitor’s browser, allowing your website to appear on their screen.
This happens in seconds, without your customers ever needing to know what’s happening behind the scenes.
Good hosting is about more than just storage
Hosting isn’t simply a place to keep your website. The hosting environment can also affect important aspects of your website, including speed, reliability, security and availability.
For a business website, these things matter.
If your website is slow or frequently unavailable, potential customers may leave before they find out what your business offers. Reliable hosting helps keep your website available when customers want to visit it.
Security is important too. Depending on the hosting service, features such as SSL certificates, backups, security monitoring and other protections may be included.
Do I have to manage my own hosting?
Not necessarily.
While it is possible to purchase hosting and manage the technical side yourself, this can involve server configuration, updates, security and ongoing maintenance. Many businesses choose a managed hosting service so that these technical responsibilities are handled for them.
This means you can concentrate on what you actually want your website to do — attract customers and grow your business.
What happens if I don’t have hosting?
Without hosting, your website can’t be made available to visitors in the normal way.
You could have a domain name such as yourbusiness.co.za, but when someone enters it into their browser, there needs to be a server hosting your website for the actual website content to appear.
That’s why a complete website setup normally involves both:
Domain + Hosting + Website
Each plays a different role:
Domain: Your online address
Hosting: Where your website lives
Website: What your customers see
Why website hosting is an ongoing service
Unlike designing a website, hosting isn’t something you normally purchase once and forget about. Your website needs to remain hosted so that it can continue to be accessible online.
Hosting providers maintain the underlying servers and infrastructure that keep websites available. Depending on the service, this can include ongoing maintenance, security, backups and technical support.
For a business owner, having someone take care of these technical requirements can make owning a website considerably easier.
Website hosting made simple
You don’t need to become a technology expert to have a website.
The important thing to understand is simply this:
Your domain is your address. Your hosting is where your website lives. Your website is what your customers see.
At Plus Two Websites, we can take care of the technical side of keeping your website online, maintained and secure, while you focus on running your business.
Want to get your business online? Get your free website preview and see what your online presence could look like — with no obligation.